Start 2023 off on a bright note with Pantone’s endlessly joyful, super-saturated color of the year: Viva Magenta. While a somewhat unconventional hue for the home, the company describes it as a color “whose exuberance promotes a joyous and optimistic celebration,” making it the perfect pick for injecting renewed energy into any space. Below, we’ll walk you through how to bring the bold shade into your home with Viva Magenta rugs.
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Tip #1: Layer with Viva Magenta Rugs
Not totally sold on rolling out a bold, bright pink rug in your space? We get it. It’s a lot of color to commit to! Instead, turn to one of our favorite rug styling tricks—layering—to ease into the look. Establish a solid, neutral foundation with a natural fiber (or another neutral-toned!) rug as the base layer, then add your pink pick of choice on top. It’s the perfect way to dip your toe into the trend without going all out.
Tip #2: Brighten Up a Kids’ Space
Pink is a common color choice for kids’ spaces, and it’s easy to see why with its playful appeal. Instead of decorating with a lighter version of the shade, try adding a little extra oomph to your child’s room with Viva Magenta rugs—a move that will make the space feel slightly more sophisticated and grown-up while still being super fun and fresh.
Tip #3: Try It as an Accent Color
Again, if going all-out on hot pink is too much for your taste, then consider bringing in Viva Magenta through accent colors in a rug. Thanks to its bright, jewel-toned shading, it’s such a beautiful complement to so many other colors, including navy, other blues, emerald greens, and even warm tones like orange and red. Introducing Viva Magenta in a rug also gives you the opportunity to add in coordinating accents like pillows and artwork to match and pull out the color even more.
Tip #4: Go All-In on Viva Magenta Rugs
And finally, for the true lovers of color and bright pink: here’s permission to go all-in and roll out a Viva Magenta rug that makes a major statement in your space. Think of it like artwork for your floors—the pièce de résistance of a room that helps pull everything together and make the space truly sing. If you’re worried about it being too much, we say don’t be. As long as you balance out the bright color with more toned-down furnishings and accents, you won’t risk going overboard on the space.